The Ultimate Guide to Listing Your Startup Products on Online Marketplaces
Success in the e-commerce industry now involves more than just having money and a big warehouse. It's all about giving the end user a variety of options, and that depends entirely on the products you can offer. Retailers today are discovering that by cooperating, also known as collaborative commerce, they can give their customers more options and, ultimately, more value. Online markets are another excellent illustration of collaborative commerce. Similar to its physical counterpart, the mall or department store, an online marketplace is made up of a number of store owners who band together to sell their goods using a common infrastructure. The only distinction is that online marketplaces operate through a digital storefront, whereas malls are physically housed in structures. The owners of marketplaces aren't accountable for keeping inventory on hand or completing orders, just like mall owners aren't. The sellers themselves oversee that. Owners of marketplaces typically c...