What is the B2B Trade Marketplace for Farmers in India?
Farmers are the backbone of the Indian economy. With a wide range of crops grown in different climatic zones, Indian farmers play a vital role in feeding the country and contribute significantly to the export market. However, navigating b2b trade markets can often be challenging for farmers due to complexities in logistics, pricing and market access. In recent years, the advent of digital platforms has revolutionized the way farmers engage in business, giving them greater access and transparency. We'll delve deeper into the trading market for farmers in India, exploring traditional and modern avenues, while also looking at the role of online platforms like Kisaan Trade. Understanding the Traditional Business Landscape For centuries, Indian farmers have depended on traditional channels to sell their produce. These channels include local mandis (markets), wholesale markets and intermediaries such as commission agents and traders. Although these channels provide a familiar framewor...